KULI
Kuli is a hygiene company located in Hawaii. Kuli is unique in the hygiene space in that it offers toothpaste, floss and mints/gum aimed to not only clean teeth, but showcase the unique flavors of the island, bringing a warm ‘Ohana spirit
to every smile.
/branding
I translated a culturally rooted concept
into a cohesive brand system across pattern,
typography, color, and digital application.
into a cohesive brand system across pattern,
typography, color, and digital application.
